Category: Startups

Finding a good domain name for a startup is very difficult. If you make a mistake with your domain name or brand it’s a crucial mistake that is hard to recover from. It’s important to spend time on this process and to research all the possible alternatives and then select the best alternative.

For Staff.com we have an interesting case study for how we selected a domain name and brand name. I think other startups might find it valuable to look at how we approached the issues.